Pricing ranges from
    $4,450 – 5,340/month

    StoryPoint Germantown

    6300 Briarcrest Ave, Memphis, TN, 38120
    4.6 · 54 reviews
    • Assisted living
    • Memory care
    AnonymousLoved one of resident
    5.0

    Warm attentive care, modern community

    I placed my mom here and overall I'm very pleased - the staff are warm, attentive and treat residents like family, the care and in-house therapy are excellent, activities are engaging, and the apartments and grounds are clean, modern and home-like. We felt welcomed and safe, and management pays attention to detail, though I noticed occasional staffing/communication gaps after move-in, a few meal/menu complaints, and the rare mishandled incident to ask about. Still, for compassionate, skilled care and a vibrant, family-like community, I would recommend visiting and considering it.

    Pricing

    $4,450+/moSemi-privateAssisted Living
    $5,340+/mo1 BedroomAssisted Living

    Schedule a Tour

    Amenities

    Healthcare services

    • Activities of daily living assistance
    • Assistance with bathing
    • Assistance with dressing
    • Assistance with transfers
    • Coordination with health care providers
    • Hospice waiver
    • Medication management
    • Mental wellness program

    Healthcare staffing

    • 24-hour call system
    • 24-hour supervision

    Meals and dining

    • Diabetes diet
    • Meal preparation and service
    • Special dietary restrictions

    Room

    • Cable
    • Fully furnished
    • Housekeeping and linen services
    • Kitchenettes
    • Telephone
    • Wifi

    Memory care community services

    • Dementia waiver
    • Mild cognitive impairment
    • Specialized memory care programming

    Transportation

    • Transportation arrangement (medical)
    • Transportation to doctors appointments

    Common areas

    • Beauty salon
    • Dining room
    • Garden
    • Outdoor space
    • Pet friendly

    Community services

    • Move-in coordination

    Activities

    • Community-sponsored activities
    • Resident-run activities
    • Scheduled daily activities

    4.61 · 54 reviews

    Overall rating

    1. 5
    2. 4
    3. 3
    4. 2
    5. 1
    • Care

      4.5
    • Staff

      4.5
    • Meals

      4.0
    • Amenities

      4.6
    • Value

      3.8

    Pros

    • Attentive, kind and personable staff
    • Staff who know residents and family members by name
    • Personalized attention and anticipation of resident needs
    • Warm, welcoming community and strong sense of belonging
    • Clean, well-maintained and immaculate facilities
    • Modern, luxury/resort-like accommodations and decor
    • Spacious apartment-style units with balconies and two-bedroom options
    • Accessible, wheelchair-friendly design and common areas
    • Varied and engaging activities program
    • Highly regarded activities director
    • Professional entertainment and regular outings/van transportation
    • In-house therapy services and medical support
    • Multiple dining options and many reviewers praising meals
    • Beautiful common areas, courtyard and open dining spaces
    • Responsive maintenance and housekeeping staff
    • Convenient location and family-friendly policies
    • Smooth, supportive move-in/transition experiences (frequently cited)

    Cons

    • Reports of unresponsiveness and poor communication after move-in
    • Missing personal items reported (iPad, makeup, handmade birdhouse, wedding ring)
    • Instances of missed checks, missed meals and morning neglect
    • Serious memory-care concerns: aggressive/exit-seeking behavior reported
    • Traumatic memory-care experiences cited by some reviewers
    • Occasional understaffing (weekends noted) and staff turnover
    • Inconsistent follow-through and broken promises from management
    • Some reviewers report subpar food or limited menu options
    • Perceived high cost / some reviewers say poor value for money
    • Occasional lapses in room-level cleanliness
    • Unprepared or uninformative staff during tours; lack of information packet
    • Portion sizes sometimes excessive leading to waste
    • Narrow hallways for walkers noted by at least one reviewer

    Summary review

    Overall sentiment in the reviews of StoryPoint Germantown is predominantly positive with repeated praise for the staff, facility aesthetics, and activities, but there are recurring and significant concerns around consistency of care, communication, and a few serious incidents reported by families. Many reviewers highlight a warm, family-like atmosphere driven by attentive, personable caregivers and staff who learn residents and family names and provide individualized attention. The front-line teams, activity staff, and maintenance crews receive frequent commendation for kindness, professionalism, and responsiveness. The community is commonly described as clean, modern, and resort-like with spacious apartment-style units (including balcony and two-bedroom options), light-filled common areas, a lovely courtyard, and well-kept public spaces.

    Care quality and staff interaction emerge as the most frequently praised areas: reviewers emphasize compassion, patience, and an ability to ease transitions for new residents. Several reviewers specifically call out an outstanding activities director and a robust suite of engagement opportunities (morning devotion, exercise, bingo, movies, short travel videos, outings, and professional Friday entertainment). In-house therapy services and social programming are noted as meaningful contributors to residents’ quality of life. Maintenance and housekeeping are largely seen as top-notch; many reviews state the building is immaculately clean and well maintained.

    However, a notable pattern of inconsistent performance and communication appears across multiple reviews. While many families describe prompt issue resolution and a warm welcome during move-in, other reviewers report a stark change in responsiveness after residency begins: difficulty reaching staff, delayed or missing updates, and management not following through on promises. Several reviews recount serious incidents that raise red flags about supervision and safety in memory care settings, including reports of missed checks, missed meals, morning neglect, and an episode of aggressive/exit-seeking behavior that resulted in hospitalization in a psychiatric facility. One reviewer reported missing personal items (explicitly naming an iPad, makeup in a box, a handmade birdhouse, and a wedding ring) from their loved one’s room. Another reviewer stated their mother died at home after leaving the facility. These are individual but severe allegations that significantly influence the overall risk perception for prospective residents and families.

    Dining and activities are generally strong selling points but not without criticism. A majority of reviewers praise the meals, multiple dining options, and appetizing presentations; others find the menu limited or food quality subpar. A few reviews mention portion sizes being too large and some waste. Activities programming is repeatedly praised for variety and engagement, with many reviewers crediting staff for creating a lively social environment and noting regular off-site outings and entertainment. The activities director is frequently singled out as an important positive driver of resident satisfaction.

    Cost and value judgments are mixed. Several reviewers call StoryPoint Germantown a good value considering the amenities and level of service, while others describe pricing as high and question value when communication or care consistency lapses occur. Staffing themes are mixed as well: while many emphasize exceptional staff, there are repeated notes about staffing shortages or turnover—especially on weekends—which aligns with reports of inconsistent monitoring and delayed responses. Tour experiences also vary: some families report a polished, informative tour and red-carpet-style welcome; others were disappointed by unprepared staff, an absence of a clear information packet, inability to view rooms, and little follow-up after visiting.

    In summary, the dominant themes are a warm, attractive, activity-rich community staffed by caring individuals and supported by well-maintained, modern facilities. These strengths appear to deliver high satisfaction for many residents and families. At the same time, the reviews reveal non-trivial concerns about communication consistency, staffing reliability (particularly outside weekday hours), specific safety and monitoring failures in memory care, and a few alarming reports of missing belongings and traumatic incidents. Prospective residents and families should weigh the facility’s clear advantages in amenities, atmosphere, and programming against these inconsistencies. Due diligence is advisable: ask direct questions about staffing ratios and weekend coverage, audit memory-care protocols and supervision, confirm procedures for safeguarding personal items, request references from current families, and seek written commitments on communication expectations before committing.

    Location

    Map showing location of StoryPoint Germantown

    About StoryPoint Germantown

    StoryPoint Germantown offers a range of living options including independent living, assisted living, memory care, skilled nursing, and respite care, all on one campus, and they opened in spring 2020 so everything's fairly new, and the place is built with wide open spaces and the kind of comfort people notice right away, and there are open-concept apartments that have kitchenettes and private bathrooms, plus units have cable or satellite TV and an emergency call system, which helps folks feel comfortable and secure. Folks looking for a little help with daily things will find assisted living services available round the clock, and if someone needs help remembering medications or needs physical therapy and rehabilitation, the staff is there, and there's a nurse on site 24 hours a day. For seniors who want to stay active, there's a fitness center, walking paths, wellness programs, and a billiards room, along with lounge areas and activity spaces for games and socializing, and for quiet time there's a meditation, fellowship, and worship space and a library to read in peace.

    For individuals living with memory impairments, StoryPoint Germantown offers specialized memory care through The Cove and the Sound program, with special support for those experiencing mild dementia or cognitive changes, and the memory care area is staffed with trained employees who follow structured programs tailored to each resident's needs. People who want to keep up with personal grooming can visit the on-site beauty salon and barber, and those who want a bite to eat have choices too, with a casual bistro, a private dining room, an exhibition kitchen, and meals cooked by a chef who includes local flavors and tries to make things match what residents enjoy, offering restaurant-style dining every day. Residents can bring pets because the community is pet-friendly, and for those who like to be outdoors, there's a peaceful courtyard with a fountain, walking paths, and places to relax and meet friends, so you're not always indoors.

    Transportation is available for appointments, errands, and outings, and if someone's looking for a short stay or recovery help, respite care is available. The team also helps manage medications, remind residents of appointments, and assist with daily activities, so family members can have peace of mind, and there's housekeeping and linen services included to help keep everything tidy and make life easier. The atmosphere at StoryPoint Germantown tries to blend small-town charm with a kind of southern hospitality, and is known for a community feel where residents and staff get to know each other, and people often comment that it does feel like being part of a family, and if someone needs skilled nursing care, those services are available right on site, making it easier for residents to age in place. The community has won recognition like a Best of Senior Living award, and it's licensed under state license number 496, and people can schedule a tour to see the place and meet people living and working there if they want. Payment and rent options are flexible, so residents and families can find something that fits, and everything is set up to help residents feel valued and supported while living as independently as possible.

    About Storypoint Senior Living

    StoryPoint Germantown is managed by Storypoint Senior Living.

    StoryPoint Group, headquartered in Brighton, Michigan, is a leading collection of senior living communities serving over 13,000 residents across nine states: Illinois, Indiana, Iowa, Kentucky, Massachusetts, Michigan, Ohio, Tennessee, and Wisconsin. Operating more than 135 communities through multiple sister brands including Danbury Senior Living, Independence Villages, Leisure Living Senior Communities, Southwick Village Retirement Campus, and StoryPoint Senior Living, the organization has built a 40-year legacy of excellence in senior care with revenues ranging from $100 million to $1 billion.

    The company offers a comprehensive continuum of care including active adult living, independent living, enhanced living, assisted living, memory care, and skilled nursing options. Their signature Enhanced Living program, unique to StoryPoint Group, provides a flexible middle ground for seniors who desire an apartment setting with customizable support services that can be adjusted as needs change. This innovative approach allows residents to maintain independence while paying only for the assistance they require, embodying the company's commitment to personalized, resident-centered care.

    Guided by their "Shine Everyday" philosophy, StoryPoint Group's mission is to provide the absolute best experience for seniors through every person, interaction, and moment. This philosophy permeates all aspects of their operations, from meaningful life enrichment programming and award-winning culinary experiences to expert wellness services and dedicated maintenance support. Their approach centers on getting to know each resident deeply, understanding that everyone is at a different stage in their journey, and forming meaningful relationships that enable truly personalized care tailored to individual wants and needs.

    StoryPoint Group's commitment to excellence has earned remarkable recognition, including being ranked #1 in the nation for winning the most 2025 Best of Senior Living awards and receiving numerous prestigious industry recognition awards in 2025. Their success stems from being "100% resident-focused" while prioritizing employee satisfaction, recognizing that when staff members thrive, they can better fulfill the mission of serving residents. Through their Resident Connection Points program and feedback-driven approach to continuous improvement, StoryPoint Group continues to create vibrant, stimulating environments where seniors can shine every day.

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