Pricing ranges from
    $5,300 – 6,890/month

    Sunrise of Edgewater

    351 River Rd, Edgewater, NJ, 07020
    4.2 · 96 reviews
    • Assisted living
    • Memory care
    AnonymousLoved one of resident
    4.0

    Mostly positive, check memory care

    I placed my mom here and overall I'm pleased: the staff are warm, professional and attentive, care is excellent, the building is clean and homey, and there are lots of activities plus nice outdoor/river/NYC views. Meals and housekeeping are generally good, though rooms tend to be small and the place is on the pricey side. Be aware there are mixed reports about memory-care programming and occasional management/cleanliness issues - visit, ask about memory care and pest/odor history, and check room availability before deciding.

    Pricing

    $5,300+/moSemi-privateAssisted Living
    $6,890+/moStudioAssisted Living
    $6,360+/moSuiteAssisted Living

    Schedule a Tour

    Amenities

    Healthcare services

    • Activities of daily living assistance
    • Assistance with bathing
    • Assistance with dressing
    • Assistance with transfers
    • Coordination with health care providers
    • Medication management
    • Mental wellness program

    Healthcare staffing

    • 12-16 hour nursing
    • 24-hour call system
    • 24-hour supervision

    Meals and dining

    • Diabetes diet
    • Meal preparation and service
    • Restaurant-style dining
    • Special dietary restrictions

    Room

    • Air-conditioning
    • Cable
    • Fully furnished
    • Housekeeping and linen services
    • Kitchenettes
    • Private bathrooms
    • Telephone
    • Wifi

    Memory care community services

    • Mild cognitive impairment
    • Specialized memory care programming

    Transportation

    • Community operated transportation
    • Transportation arrangement
    • Transportation arrangement (medical)
    • Transportation arrangement (non-medical)
    • Transportation to doctors appointments

    Common areas

    • Beauty salon
    • Computer center
    • Dining room
    • Fitness room
    • Gaming room
    • Garden
    • Outdoor space
    • Small library
    • Wellness center

    Community services

    • Concierge services
    • Fitness programs
    • Move-in coordination

    Activities

    • Community-sponsored activities
    • Planned day trips
    • Resident-run activities
    • Scheduled daily activities

    4.24 · 96 reviews

    Overall rating

    1. 5
    2. 4
    3. 3
    4. 2
    5. 1
    • Care

      4.3
    • Staff

      4.3
    • Meals

      3.6
    • Amenities

      4.1
    • Value

      2.6

    Pros

    • Caring, compassionate and warm staff
    • Family-like, supportive atmosphere
    • Impeccably clean common areas and dining room (many reports)
    • Beautiful, well-landscaped facility and grounds
    • Waterfront and NYC skyline views
    • Attractive, nicely decorated apartments and suites
    • Good meals with standout items (apple pie mentioned)
    • Variety of apartment sizes (studio, one- and two-bedroom)
    • Cozy common spaces (fireplace lounge, library, living rooms)
    • Plenty of activities and outings when residents participate
    • Organized events, classes (art), and performers/bus trips
    • Strong focus on medical care in many reports, skilled onsite nurse
    • 24/7 care availability and attentive daily check-ins (many reviewers)
    • Physical therapy and wellness programs available
    • Safe, secure environment with dementia wing locked
    • Responsive, approachable front-desk and caregiving teams (many accounts)
    • Well-maintained, updated and state-of-the-art features in parts of the building
    • Convenient location with public transport and local amenities
    • Pet-friendly and home-like touches (resident cat, house feel)
    • Positive experience with bereavement and COVID support (in many reports)
    • High staff-to-resident ratio reported by several reviewers
    • Personalized/small-community feel in some neighborhoods or units
    • Friendly, helpful tour staff and clear admissions conversations (many reviewers)
    • Impressive landscaping, outdoor walking paths and riverwalk access
    • Highly recommended by many families and residents

    Cons

    • High cost/expensive monthly pricing
    • Inconsistent management and leadership turnover reported
    • Recurring pest reports (mice and cockroaches) in multiple reviews
    • Maintenance delays and unresponsiveness to repair requests
    • Allegations of clinical lapses: over‑sedation and poor pain management in some cases
    • Poor communication about care changes and operational issues
    • Loss or mishandling of personal items (hearing aids) with no prevention mechanisms
    • Variable quality of food; some report bland, small, or burnt portions
    • Dining restrictions (visitors often cannot eat with residents) and limited menu options
    • Short staffing and staff changes causing inconsistent care for some residents
    • Reports of privacy breaches and unprofessional staff behavior
    • Evidence of decline in standards over time in some accounts
    • Lockdown/visiting policies sometimes restrictive or poorly managed
    • Memory-care programming uneven; some report few or TV-centric activities
    • Odor and cleanliness issues reported by multiple reviewers (urine, fecal smells)
    • Aggressive or high-pressure sales tactics reported by some visitors
    • Management perceived as money-focused; rent increases and unkept promises
    • Safety incidents reported (injuries, slow call‑bell responses)
    • Vaccination/masking information and policies sometimes lagging or confusing
    • Small room sizes and limited availability of preferred units
    • Shared bathrooms in smallest units and limited in-room kitchen options
    • Inconsistent enforcement of PPE/appliance policies causing confusion
    • Some residents and families report feeling unhappy or neglected
    • Mixed reports about overall responsiveness to complaints

    Summary review

    Overall sentiment: The reviews of Sunrise of Edgewater are mixed but lean positive overall, with a strong and recurring appreciation for the caregiving teams, the look and comfort of the facility, and the community feel. A majority of reviewers praise the staff as warm, compassionate and family-like, highlight the attractive landscaping and waterfront views, and report that many residents are safe, engaged and well cared for. At the same time, there are persistent, specific negative patterns—chiefly around management responsiveness, pest control, and some serious clinical and communication lapses—that must be weighed alongside the positive feedback.

    Care quality and staff: Many reviewers emphasize exceptional, attentive caregiving and nursing in large part. Phrases like "caring," "compassionate," and "going above and beyond" appear frequently. Several accounts describe highly skilled onsite nursing, 24/7 care, regular wellness checks, and staff who promote dignity and emotional support (including during COVID and bereavement). Conversely, other reviews describe inconsistent care: staff turnover, short‑staffing at times, and alarming clinical lapses in some isolated but serious instances — reports of residents being sedated without family notification, inadequate pain control (Tylenol only), slow call‑bell responses, and at least one privacy breach. Memory-care impressions are mixed: some families praise the secure dementia wing and trained staff, while others report minimal memory-care programming, TV-centered activities, and a need for improved engagement.

    Facilities, cleanliness, and maintenance: The property itself is repeatedly described as beautiful, well‑landscaped, and newly decorated in many areas. Residents and visitors frequently praise clean dining rooms, cozy lounges (fireplace), library spaces, and attractive apartments with good views. However, multiple reviews raise serious concerns about recurring pest infestations (mice and cockroaches), persistent odors (dried urine or fecal smells), and reports that maintenance requests can be slow or ignored. These issues create a stark contrast: while some reviewers call the place "impeccably clean," others report outright sanitation problems and unaddressed facility issues. This suggests variability over time or inconsistency between wings/units.

    Dining and activities: Food quality receives mostly positive comments — several reviewers call meals "very good" and single out baked items (apple pie) and attentive dining staff. Others report bland, burnt, or small portions and limitations in menu choices. Operational policies in dining are a recurring complaint: restrictions on visitors eating with residents and masking rules during meals are noted as frustrating. Activities are plentiful when residents take part, with art classes, outings, performers, and daily programming reported; yet some families say their loved ones did not engage or that memory‑care activities were limited. Overall, lifestyle offerings appear robust but their impact depends on resident participation and programming consistency.

    Management, communication and operations: This is the area with the greatest divergence in reviewer experience. Many families applaud specific leaders and teams for responsiveness and compassionate coordination. Others report poor management: unresponsiveness to complaints, perceived money-driven decisions (rent increases, promises not kept), and troubling anecdotes about executive-level unprofessionalism. The pest problem and delayed maintenance are often tied to governance criticisms. Communication about clinical changes, availability of supplies (gloves), vaccination status, and planning for visits has been flagged as inconsistent — with some reviewers citing good COVID communications and others reporting lagging information.

    Safety, policies, and notable incidents: Several positive notes indicate a secure environment (locked dementia wing, safe atmosphere), and many reviewers felt peace of mind after placement. Yet negative reports include safety incidents (a fall/injury resulting in ER visit), slow emergency responses, and handling of personal items (lost hearing aids). The most serious clinical allegations (unsanctioned sedation and inadequate pain control) were raised by a small number of reviewers; these merit careful follow-up by prospective families. Additionally, some visitors described aggressive sales tactics and pressuring during tours, which color the admission experience for some.

    Patterns and variability: A clear pattern is variability — high praise from many families but starkly negative experiences from others. Several reviews suggest a decline in standards over time or after staff changes, indicating that experiences may depend on timing, unit, or which leadership/staff are on duty. Pest reports and management complaints appear repeatedly across multiple reviews, amplifying concern. At the same time, the sheer number of positive testimonials about staff kindness, cleanliness (in many areas), activities and location shows that many residents and families are highly satisfied.

    Implications for prospective families: The overall picture is of a facility with many strengths — compassionate staff, attractive grounds and apartments, robust programming, and generally good medical support — combined with recurring operational issues that have led to significant dissatisfaction for some. Prospective families should weigh the high cost and limited availability against the potential for excellent care, and they should specifically verify current conditions. Recommended topics to address on an in-person visit include pest-control history and recent remediation, turnover and tenure of executive/clinical leadership, response times for maintenance and emergencies, concrete examples of memory-care programming and staffing ratios for the dementia unit, dining policies for visitors and menu samples, incident reporting and family notification procedures for medical changes, and written guarantees about rent increases and promised services. Asking for recent satisfaction surveys, state inspection reports, and references from current families can help confirm whether reported negative issues are isolated incidents or persistent problems.

    Bottom line: Sunrise of Edgewater receives many glowing reviews for staff compassion, facility aesthetics, food, activities and clinical capability; however, several consistent and serious concerns — especially around pests, management responsiveness, and occasional clinical lapses — appear often enough to require careful vetting. Many families have excellent experiences and strongly recommend the community, but others report unacceptable problems. A thorough, targeted tour and direct questions about the repeat issues highlighted above are essential before making a placement decision.

    Location

    Map showing location of Sunrise of Edgewater

    About Sunrise of Edgewater

    Sunrise of Edgewater stands as a Victorian-style mansion with ranch-style layout so residents don't have to worry about stairs and can move around on the ground floor, which makes things easier for everyone, and the mansion sits on pretty grounds with outdoor spaces where folks can enjoy the fresh air, there's an outside patio garden, porches, and walking paths, even indoor options for exercise when the weather's bad, and the place has free parking for visitors and residents, as well as transportation services for shopping and appointments, with some trips complimentary and others costing a bit extra. Staff, like the concierge Linda Meyers, are known for being honest and caring, staying helpful around the clock since trained staff are available 24 hours a day, and there are monthly wellness visits from a nurse, plus regular family meetings so everyone stays in touch about care.

    Sunrise of Edgewater provides many choices for living-there's independent living for active seniors who like being around others but don't want daily chores, assisted living if someone needs help with bathing or medication, skilled nursing care when health needs change, and even memory care with programs like the Reminiscence neighborhood, which local professionals speak well of for helping folks with Alzheimer's or other dementia by offering spaces and therapies that try to calm and keep them safe from wandering, and there's the Terrace Club for added support. People who want to stay at home can get Dignity Home Care with trained aides for companionship and help with daily things. There's also respite care for short stays and hospice care available, so folks can age in place without moving to another facility as their needs shift.

    Meals happen restaurant-style in nice dining rooms or private rooms for families, with menus that think about low-sodium or low-sugar diets, and snacks available in between, aiming for three well-balanced meals each day. The kitchen uses good ingredients to keep up with needed vitamins and minerals. You'll see folks at the café or bistro, the beauty salon or spa, maybe soaking in the Jacuzzi, and there's a TV lounge for relaxing or a piano for activities and entertainment. Staff provide personal laundry every week, housekeeping, daily trash service, and handle building maintenance.

    Resident life includes a lot of options: devotional services right at the facility, spiritual support, social groups, clubs, family programs, sensory-based activities like snoezelen to engage the senses, and scheduled community trips. There are special programs for people with vision problems and memory issues. Accommodations are gracious with a variety of floor plans, Wi-Fi reaches every corner, and the whole facility is accessible for wheelchairs. Staff get specialized training, and support comes from current research and knowledge about aging. Folks can expect care that fits them, from help with daily living to more advanced nursing if needed.

    The place holds over 35 years of commitment to seniors' well-being, is licensed for skilled care, and continues earning attention for quality and new ideas in how to support older adults. Resident and family meetings help keep communication clear. The staff stick close to principles of service, and each resident's choices and comfort matter every day.

    About Sunrise Senior Living

    Sunrise of Edgewater is managed by Sunrise Senior Living.

    Sunrise Senior Living is one of the largest senior care operators in North America, managing over 270 communities across the United States and Canada with approximately 22,000 employees. Founded in 1981 by Paul and Terry Klaassen in Oakton, Virginia, Sunrise pioneered the Victorian mansion-style senior living community design, inspired by Dutch senior care models and European hospitality concepts. Headquartered in McLean, Virginia, Sunrise offers a comprehensive continuum of care including independent living, assisted living, memory care, skilled nursing, and hospice coordination.

    The company's signature memory care programs include Terrace Club Neighborhoods for residents with early to moderate memory loss, and Reminiscence Neighborhoods for those with advanced Alzheimer's and dementia. As an Authorized Validation Organization, Sunrise practices the Validation Method—which they call "exquisite listening"—using empathy-based communication techniques to reduce anxiety and improve quality of life for memory care residents. Their Live With Purpose™ programming engages residents through personalized activities aligned with their interests and life experiences.

    Sunrise leverages advanced technology including Sunrise CareConnect, an electronic health record system built on PointClickCare technology that enables real-time documentation, comprehensive health tracking, and remote access for healthcare providers. The Road Home Program offers specialized 30-day transitional care for seniors discharged from hospitals or rehabilitation centers, providing medication management and 24/7 support.

    The company has achieved notable sustainability certifications, with facilities earning WELL Health-Safety Rating, WELL Equity Rating, ENERGY STAR® certifications, and LEED Silver designation. Sunrise communities feature Individualized Service Plans, Designated Care Managers, and welcome pets, with many locations maintaining community cats or dogs. After celebrating 40 years in 2021, Sunrise continues its mission to champion quality of life for all seniors through their resident-centered, holistic approach to senior care.

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